Advisory services

Whatwedo

We work across the full project lifecycle — from initial market and feasibility assessment through to masterplan advisory, programme refinement, hospitality strategy, and capital raising. Our engagements are typically at board and government level, where the decisions are irreversible and the analysis must be exact.

Disciplines

07 service areas — [ ] source materials reference additional disciplines not yet published here
Masterplan Advisory

01 · Masterplan Advisory

Masterplan & Urban Advisory

Strategic advisory for large-scale masterplan developments. We define the programme, validate the economic case, and advise on phasing — working alongside architects, governments, and master developers from the earliest stages. Active across Oman, Saudi Arabia, and China.

Programme definitionZone-specific analysisDevelopment phasing
View service
Feasibility Studies

02 · Feasibility Studies

Feasibility Studies

Independent financial modelling, demand analysis, pricing benchmarking, and programme validation. We provide the quantitative foundation on which investment decisions and development programmes are built.

Financial feasibilityDemand analysisPricing strategy
View service
Hospitality Advisory

03 · Hospitality Advisory

Hospitality Advisory

Hotel and resort development advisory across the Gulf and Asia. Operator selection, brand positioning, ADR and RevPAR benchmarking. We brought The Lux Collective to Oman and have advised on hotel projects across Saudi Arabia.

Operator selectionBrand positioningADR and RevPAR benchmarking
View service
Market Research

04 · Market Research

Market Research

Independent real estate market research for development and investment decisions across Oman, the GCC, and Asia. Primary, not secondary — built from transaction data, active market intelligence, and direct buyer research.

Residential market analysisHospitality market researchBuyer profile research
View service
Development Management

05 · Development Management

Development Management

Establishing development vision and providing end-to-end oversight from concept through delivery. Concept design, site advisory, design coordination, and stakeholder management.

[ Scope breakdown ]
View service
Real Estate Marketing

06 · Real Estate Marketing

Real Estate Marketing (Urbanew Studio)

Brand identity, sales materials, launch campaign management, and the AI Broker, an AI-powered lead qualification platform purpose-built for real estate in the Gulf. The first of its kind in Oman.

[ Scope breakdown ]
View service
Investment Structuring & Brokerage

07 · Investment Structuring & Brokerage

Investment Structuring & Brokerage

Strategic sales advisory, investment structuring, asset brokerage, and operator engagement for complex real estate transactions across multiple markets.

[ Scope breakdown ]
View service

Additional capability areas

02 areas
01

Medical, Wellness & Beauty Precincts

Urbanew provides consulting on the development of health and wellness centers, incorporating medical facilities, wellness programs, and recreational spaces into a unified concept. Our services include space planning, operational strategy, and wellness integration, with a focus on creating environments that promote health, relaxation, and overall well-being. We help our clients achieve operational efficiency while delivering exceptional patient and visitor experiences.

Masterplan Development & Space OptimizationConcept CreationOperational & Financial Feasibility StudiesWellness Integration & Experience DesignStakeholder Engagement & Regulatory Compliance
02

Sports, Entertainment & Leisure Precincts

Urbanew provides specialized consulting on the design, development, and financial structuring of high-profile sports and entertainment precincts. Our advisory includes feasibility studies and space utilization strategies, helping clients create vibrant, multi-functional spaces that serve both community needs and commercial objectives, ensuring optimal footfall and revenue generation.

Enquiry

From Vision To Value

Urbanew partners with developers, investors and hotel owners to create, position and commercialise exceptional real estate and hospitality assets.